Articles
Straight talk on metabolic health, insulin resistance, and what actually works.
30 June 2026
The sugar industry's biggest lie — and how it shaped fifty years of dietary advice
In the 1960s, the sugar industry paid scientists to shift the blame for heart disease from sugar to fat. Here's what that decision cost us — and what the science actually says.
Read article →23 June 2026
The truth about breakfast — why the most important meal of the day might be the one you skip
We've been told breakfast is non-negotiable for decades. The science tells a different story. Here's what actually happens when you skip it — and why it might be the best thing you do for your metabolic health.
Read article →16 June 2026
Why losing weight doesn't fix insulin resistance — and what does
Most people think weight loss is the goal. It isn't. Here's why fixing the hormone comes first — and why the weight follows when you do it right.
Read article →9 June 2026
What recurring income actually looks like in a health franchise — real numbers, real timeline
Most people considering a health business want to know one thing: what can I actually earn, and how long does it take? Here's an honest answer.
Read article →2 June 2026
The five blood tests your GP probably isn't running — and why they matter
Standard NHS blood panels miss the most revealing markers of metabolic health. Here are the five tests worth knowing about — and what to do with the results.
Read article →26 May 2026
I came from engineering, not healthcare — here's why that made me better at this
You don't need a medical background to help people transform their health. Sometimes the opposite background is exactly what's needed. Here's why.
Read article →19 May 2026
Intermittent fasting and insulin: why the timing of your meals matters more than the food
Most people focus on what they eat. But when you eat — and how long you go without eating — may be the more powerful variable. Here's the science behind meal timing and insulin.
Read article →12 May 2026
Why the wellness industry is broken — and where the real opportunity is
The wellness industry is worth billions and yet people are sicker than ever. Here's why the model is broken, and what a credible alternative actually looks like.
Read article →5 May 2026
Why your doctor is probably wrong about type 2 diabetes
Type 2 diabetes is routinely managed with medication that treats the symptom while the root cause gets worse. Here's what's actually happening — and what to do instead.
Read article →